Agencies and Marketing Firms. Partner
with us by being a Hot Button Marketing
Get paid for
your presentations. Here's a brief
summary of how.
tough out there competing with other
midsized advertising agencies. Everyone
says they're the best. How do you
differentiate yourself? Become a hot
button marketer and get an exclusive
certification in your region. And get
paid by your prospects for giving
"Hot Button Seminars" -- while
you pitch your ideas.
Button Marketing™ is the brainchild of
renowned consumer behaviorist Barry Feig
who developed the concept that purchases
are motivated by emotional rather than
As part of a partnership, Feig will help
you develop intensive workshops,
seminars and marketing materials based
on the Hot Button Marketing™ concepts
and tools. The direct support and
training comes from Feig himself, who
will collaborate on large projects. All
advertising billings go straight to the
Agency or Marketing Firm.
As one licensee says, "While our
clients differ significantly in their
products and services, they all have one
thing in common; they all want to know
how to best motivate their current and
prospective clients to buy their
products and services. We're so excited
about this partnership, because we now
have an answer for them. So many
marketing firms speak to people through
reasoning, but we now understand that
people's decisions are much more
The Developer of the Hot Button
Marketing™ principles and book, Hot
Button Marketing™, Barry Feig is a
world-renowned marketing strategist who
has been responsible for generating in
excess of $5 billion in sales for
companies such as American Express,
First Brands, Colgate-Palmolive,
American Cyanamid, and Pepsico.
According to Feig, there are two reasons
people buy products – the rational
reason and the real reason. Feig's Hot
Button Marketing™ approach shows
consumers how to identify and push the
hot buttons that prompt consumers to
Feig's approach has been responsible for
the success of countless household items
like Glad Lock Storage Bags, Colgate
Baking Soda with Peroxide, Colgate
Junior Toothpaste, American Express'
Gift Cheques and Membership Saving's
Program, Arm & Hammer Dryer Sheets,
Ralston-Purina's Kibbles & Chunks
and Lucky Dog dog foods. He has also
authored more than fifty articles and
three books, including Hot Button
Here's What You Get:
license to use my proprietary device, "Certified Hot Button Marketing Firm"™ in connection with your advertising business and ancillary businesses within a defined territory.
Use the slogan in verbal and written presentations and other business connected communications. You would also be able to use my personal name (i.e., "Barry Feig") and accomplishments to further your goals as long as they are consistent with good business practices.
I will provide comprehensive training for you and your staff on "Hot Button Marketing."
I will also provide a sample press release and our "Hot Button Marketing PowerPoint Presentation." You would also be eligible for a 15% discount off retail for "Hot Button Marketing" books sent to clients or as a leave behind.
You set up "Hot Button Marketing" seminars
in your market area. You decide what
kind of revenues you want for the
seminar you set up -- any advertising revenues collected in conjunction with being a "Certified Hot Button Marketing Firm"™
would be kept completely by you.
- You would have an exclusive area.
Areas are limited but you would have an exclusive in your
Only limited areas
will be available. Please e-mail me at firstname.lastname@example.org to grow your business.